Senior Strategic Planner

Salary: Negotiable

Department: Planning & Account

Company: YouNet AM

Application deadline: 10/06 — 10/07/2025


Job description

ABOUT YOUNET AM 

YouNet AM is a member of YouNet Group - the leading SocialTech Group powering Sales, Marketing and Operations.

YouNet AM is the pioneering Advocacy Marketing agency in Vietnam, powered by market-leading Social Listening & Social Influencer/Advocator Analytics platforms.

With advanced social data and insights, we identify social advocates, understand their motivations, trigger them, and provide marketing solutions that drive results and maximize our client‘s ROI.

Currently, we are looking for a Senior Strategic Planner:

  • Has an interest in both numbers & words

  • Enjoys conducting an approach strategy based on social listening data

  • Works in a patient, meticulous, and precise way

  • Possesses a strong spirit of teamwork while maintaining the ability to work independently and responsibly

  • Prefers a respectful and nurturing workplace environment

 

ROLES & RESPONSIBILITIES

1. Social Data Understanding - 30%

    • Capable of reading & analyzing social listening data

    • Collaborate with Social Insight team to analyze customer’s insight by using social listening tool

2. Strategic Planning - 70%

    • Based on deck research result & social listening data, identify industry context, brand situation, and consumer insights in order to develop effective communication strategies that address client objectives.

    • Collaborate closely with Content teams and Account teams to complete proposals, ensuring alignment across approach strategy, content strategy, channel strategy, and a relevant KPI framework.

    • Present proposals directly to clients and support the Account team in client meetings by providing consultation on suitable social strategies.

    • Coordinate with relevant teams in tracking and reporting project performance.

Report to: Strategic Planning Manager
Promotion: Can be promoted to Strategic Planning Supervisor

 

BENEFITS

    • Competitive salary, 13th month salary, annual BONUS
    • Premium healthcare insurance
    • 12 days of annual leave & 5 days of sick leave
    • Performance appraisals and promotion every year 
    • Standard health check
    • Company trip, Year end party, Team building
    • Occasion-based offerings: Birthday, wedding, maternity, …
    • Parking support
    • Equipment for work (PC / laptop)
    • Free in-house entertainment facilities: foosball, book tree, coffee and snack

 

REQUIREMENTS

    • Minimum of 2 years working experience in the similar position of an Influencer/Advertising/Communication agency

    • Be integrity, passionate and willing to learn

    • Have strategic thinking, able to come up with planning ideas

    • Presentation & debate skills

    • Proficiency in Vietnamese and English, especially good spoken and written communication skills

    • Maintain a high awareness of social issues, trends, consumer behaviours and preferences on Social media & E-commerce

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