ABOUT BUZZMETRICS

Buzzmetrics is a member of YouNet Group - the leading SocialTech Group powering Sales, Marketing and Operations.

Founded in 2013, Buzzmetrics is the pioneers of using social listening data to bring businesses & consumers closer together. Based on the key idea that social media is a virtual society where people live their second life, we exist to deliver better business outcomes through the understanding value of online voices.

The Senior Marketing Executive is responsible for executing a variety of marketing campaigns to generate brand awareness, build brand imagery, support the sales team and increase leads.

This is a hands-on role encompassing the full marketing mix where you will be given the autonomy to run campaigns with a strong emphasis on direct marketing to target audiences using on and offline channels.

JOB DESCRIPTIONS

1. Project Management (40%)

• • Work with internal teams, agencies, partners and other external stakeholders to implement marketing projects.
  • Manage a variety of end-to-end marketing campaigns to drive awareness and leads. You‘ll be involved in planning, creative development, execution & optimization.

2. Content & Performance Marketing (30%)

Utilizing marketing tools proficiently as required by MKT Project team demands, with minimal guidance from leaders . Specifically:

• • Content marketing
  • Website management
  • Email marketing
  • Social media Ads
  • Graphic design
  • Event Management (Online & Offline)

3. Partnership Marketing (20%)

• • Assist line manager to collaborate and maintain relationships with marketing experts, media partners, community partners and other businesses to create marketing campaigns that benefit both parties.

4. Performance Reporting (10%)

• • Define the most important social media KPIs, and collect and analyze monthly marketing metrics.
  • How to utilize data to optimize related operations.
  • Report on the monthly key metrics to demonstrate the effectiveness of channel strategy with alternative solutions to improve performance.

JOB REQUIREMENTS

1. Education:

• • You‘ll be a broad marketer from the B2B Tech & Research industry.

2. Knowledge:

• • Broad experience across digital and offline marketing channels.
  • Experience executing webinars & offline events.

3. Skill:

• • Good analytical skills.
  • Ability to create content.
  • Working proficiency in English.
  • Aesthetic sensibility (experience in using Adobe Photoshop or Adobe Illustrator is an advantage).
  • Proficient in marketing tools (email marketing, Google Analytics, Search Console, Datastudio) & MS Office.

4. Experience:

• • At least 2 years of experience in an equivalent position.

5. Personality:

• • Open-minded, innovative, flexible, strategic thinking
  • High sense of ownership & responsibility
  • Possess high level of reliability, integrity and personal ethics

BENEFITS

• • Competitive salary, 13th month salary
  • Premium healthcare insurance.
  • 12 days of annual leave & 5 days of sick leave, 2 days WFH/ month.
  • Performance appraisals and promotion every year.
  • Standard health check.
  • Company trip, Year end party, Team building.
  • Occasion-based offerings: Birthday, wedding, maternity, …
  • Parking support.
  • Equipment for work (PC / laptop).
  • Free in-house entertainment facilities: foosball, book tree, coffee and snack.