ABOUT YOUNET SOCIAL

YouNet Social, a member of YouNet Group, is the  SocialTech Platform Company focusing on building and operating brand-centric and creator-centric communities through VoiceShare and phpFox.

• • For brands: YNS provides VoiceShare – the brand community & advocacy platform to build trust and transform customers into advocates.
  • For creators: YNS provides phpFox – the creator community platform to help creators own, grow, and monetize their fan communities.

🔹 Vision: To become the leading SocialTech Platform Company for Communities & Advocacy in SEA and Globally, pioneering the convergence of platform, service, and data intelligence for the Brand & Creator Economy.

🔹 Mission: To empower brands and creators with SocialTech platforms and services that enable them to own their communities, activate advocacy at scale, and generate actionable insights for growth.

ROLE SUMMARY
At phpFox, our flagship platform from YouNet Social, we empower hundreds of entrepreneurs and brands worldwide to build, own, and cultivate their own thriving niche social networks. As a leading platform in this space, we are now seeking a visionary Senior Digital Marketing Executive to champion our story, amplify our voice, and expand our market presence. This is more than a marketing role; it‘s an opportunity to shape the narrative for the platform that powers independent online communities worldwide. The ideal candidate has a strong foundation in digital media performance, SEO, and content creation, with the potential to grow into a coordinator role managing external freelancers.

KEY ROLES & RESPONSIBILITIES

Content Creation & Campaign Support

• • Craft compelling narratives and high-impact English content across our website, ad campaigns, and social media channels to articulate the unique power of phpFox in enabling community ownership.
  • Develop targeted case studies, articles, and solution showcases for key industries (e.g., Alumni networks, EdTech, Fan Communities) to inspire potential customers and demonstrate the platform‘s versatility.
  • Design and produce essential visual assets (graphics, ad creatives) that bring our brand story to life and drive campaign performance.

Digital Media & Ads Collaboration

• • Work with freelance partners to support content-driven ad campaigns during the first 2 months.
  • After 2 months, take on the role of coordinating and managing freelancers to ensure alignment with marketing objectives.
  • Monitor and interpret Google Ads and digital campaign performance data; provide insights and recommendations (optimization experience is a plus but not required).

SEO & Website Optimization

• • Write and optimize web content with a strong SEO focus to improve visibility and rankings.
  • Ensure that landing pages, blogs, and website updates adhere to SEO best practices.

Research & Market Insights

• • Conduct research on niche communities and industries with strong demand for social network solutions.
  • Translate findings into actionable content and campaign directions for phpFox marketing.

REQUIREMENTS

• • 2+ years of experience in digital marketing and content creation.
  • Proven experience in content writing (English) across websites, ads, and social media.
  • Basic design skills using tools such as Canva, Photoshop, or similar.
  • Solid understanding of SEO best practices.
  • Familiarity with Google Ads: able to read and interpret performance metrics.
  • Strong ability to work independently and proactively.
  • Experience in digital media performance is preferred.

BENEFITS

• • Competitive salary, 13th month salary,
  • Premium healthcare insurance 
  • 12 days of annual leave & 5 days of sick leave
  • Performance appraisals and promotion every year
  • Standard health check
  • Company trip, Year end party, Team building
  • Occasion-based offerings: Birthday, wedding, maternity, …
  • Parking support
  • Equipment for work (PC / laptop)
  • Free in-house entertainment facilities: foosball, book tree, coffee and snack.