ABOUT YOUNET AM 

YouNet AM, a member of YouNet Group, is the Data-Driven Advocacy Marketing company in Southeast Asia. 

We activate authentic influence at scale through data-driven insights and our Qualified Marcom framework, and we prove impact in real-time, full-funnel - showing how every campaign moves consumers from first awareness to lasting loyalty.

By auditing, designing, and activating multi-layered advocacy ecosystems - from employees and loyal customers to qualified social voices - we help brands build trust-based communities that speak for them, not just about them.

🔹 Vision: To become Southeast Asia’s most trusted Advocacy Marketing partner - where authentic influence, powered by data, drives sustainable brand growth.

🔹 Mission: To redefine Advocacy Marketing through data-driven insights and the Qualified Marcom mindset - turning trust into measurable business outcomes.

We are looking for a Senior Content Creative Executive.

ROLES & RESPONSIBILITIES

Project Management (80%)

• Research & develop the strategic content plans for in-charged projects based on historical data & analysis from YouNet Group‘s social data platforms: SocialHeat & SociaLift.
• Lead the implementation of all creative contents from plan-to-execution of each client within the deadline and control the content excellence.
• Analyze and report performance of content execution during campaigns and initiatives to extend current strategies, identify growth opportunities & optimizations.
• Measure the effectiveness & provide recommendations for future campaigns improvement & efficiency.
• Observe, capture & apply new trends to projects to maximize the content effectiveness and align with social media users‘ behaviors. Communicate with clients upon request.

Management & Development (20%)

• Lead, training & coaching executives/interns.
• Recruit & performance review team members.
• Support to build and promote key-value & culture of Content Creative 

Report to: Senior Operations Manager

Promotion: Content Creative Supervisor, Content Manager

Work Relations:

• Internal: Account, Planning Department & member of Content Creative Line Team or Others Content Creative Teams
• External: Clients, Vendors, KOLs, Partner Agencies & Group Companies             

BENEFITS

• Competitive salary, 13th month salary
• Annual BONUS
• Premium healthcare insurance
• 12 days of annual leave & 5 days of sick leave
• Performance appraisals and promotion every year 
• Standard health check
• Company trip, Year end party, Team building
• Occasion-based offerings: Birthday, wedding, maternity, …
• Parking support
• Equipment for work (PC / laptop)
• Free in-house entertainment facilities: foosball, book tree, coffee and snack

REQUIREMENTS

Education

• Marketing/Journalism/Economic majors relating.

Knowledge

• Passionate and articulate with the ability to analyze the implications of online communications and messages
• Have knowledge about data analytics tool/software is a big plus

Skill

• Be proactive and highly motivated; demonstrate the ability and desire to work independently and confidently, but as part of a team
• Be good at communication & presentation skills
• Be good at English skills are preferred
• Excellent written and spoken communication skills are essential
• Experience in project management with flexibility to adapt to various project situations

Experience

• Minimum 2.5 - 3 years of experience in the same/relevant positions

Personality

• Willing to learn and enjoy new challenges. High sense of responsibility, result-oriented.
• Be self-servicing and able to act on own initiative where necessary.
• Capable of learning new technologies and optimizing working processes to meet projects‘ needs.
• Have ownership mindset - never say never attitude.