ABOUT YOUNET MEDIA

YouNet Media is a member of YouNet Group - The leading SocialTech Group creating value for enterprises by applying Social Technologies in a variety of business areas including sales, marketing, and operations.

YouNet Media is the leading Social Media Analytics platforms & services in Viet Nam, owning SocialHeat - The No.1 Social Listening Platform and SociaLift - the largest influencer analytics platform. 

We are looking for one Marketing Executive who will join our team to make the great products to market. 

MISSION

Working with the Vietnam‘s No.#1 Platform of Social Listening, Influencer Analytics and Social Trend Analytics, your mission is to:

• Elevate YouNet Media‘s brand attractiveness by creating compelling marketing content and managing effective communication channels that resonate with Vietnam‘s top brands.
• Transform social and market data into actionable insights for the Marketing team, ensuring these insights are effectively integrated into all marketing materials and campaigns.
• Support product development and communication through active participation and the creation of engaging content, ultimately contributing to the success of YouNet Media‘s offerings in the market.   

ROLES & RESPONSIBILITIES

1. Content Marketing (40%)

• Conduct research & data analysis to inform the creation of in-depth content (industry, market, and trend analysis)
• Write content, produce basic images, and simple videos for various channels (Facebook, LinkedIn, Website, Email, PR, etc.)
• Monitor new trends and update content accordingly

2. Media Channels Operation (40%)

• Operate online communication channels (Facebook, LinkedIn, TikTok, Website, Email)
• Coordinate with partners to execute Below-The-Line (BTL) activities (Press Conferences, Sponsorships, Events)
• Interpret data to assess channel effectiveness and collaborate on developing activity plans

3. Product Marketing (20%)

• Support for product development and communication activities

Report to: Marketing Manager

Promotion: Senior Marketing Executive

Work Relations:

• Internal:

• • YNM: Marketing Team, Business Development, Data, Research 
  • Other Business Units: Buzzmetrics, YouNet Group Holdings              

• External:
  • Client: Marketing Team, Brand Team, Communication Team
  • Partner: Agency, Newspaper

BENEFITS

• Competitive salary, 13th month salary, KPI bonus
• Premium healthcare insurance (after one employment year)
• 12 days of annual leave & 5 days of sick leave
• Performance appraisals and promotion every year
• Standard health check
• Company trip, Year end party, Team building
• Occasion-based offerings: Birthday, wedding, maternity, …
• Parking support
• Equipment for work (PC / laptop)
• Free in-house entertainment facilities: foosball, book tree, coffee and snack  

REQUIREMENTS

1. Education

• Bachelor‘s degree in Marketing, Communications, Economics, or a related field from a reputable university.

2. Knowledge

• Business English in Reading & Writing
• Strong understanding of marketing principles
• Familiarity with various digital media platforms (Facebook, LinkedIn, TikTok, Website, Email) and content trends specific to these channels.
• Knowledge of market research and industry trend analysis
• Basic knowledge of content creation (copywriting, basic image, and simple video production)

3. Skill

• Knowledge of basic statistics is must have
• Strong writing and content editing skills
• Strong project management/organizational skills
• Good at communication and interpersonal skills
• Ability to produce simple images and videos is a plus

4. Experience

• Minimum 1 year of professional experience in a similar role (experienced in B2B marketing is a huge plus but not mandatory)

5. Personality

• Be strong attention to details
• Positive thinking and can-do attitude

6. Others:

• Demonstrates critical thinking, creativity, and a strong desire for innovation