Marketing Executive

Salary: Negotiable

Department: Marketing & Communication

Company: Buzzmetrics

Application deadline: 21/03 — 20/04/2025


Job description

ABOUT BUZZMETRICS

Buzzmetrics is a member of YouNet Group - the leading SocialTech Group powering Sales, Marketing and Operations.
 
Founded in 2013, Buzzmetrics is the pioneers of using social listening data to bring businesses & consumers closer together. Based on the key idea that social media is a virtual society where people live their second life, we exist to deliver better business outcomes through the understanding value of online voices.
 
The Marketing Executive is responsible for executing a variety of marketing campaigns to generate brand awareness, build brand imagery, support the sales team and increase leads.
This is a fantastic opportunity for a future Marketing Manager to join the top leader in the Social Media Research industry. Especially, you will be responsible for BSI Awards - a playground and community of marketing experts. You will take opportunities to closely work, collaborate & build personal connections with the top experts in Marketing, who are partners & consultants for Buzzmetrics.
 
This is a hands-on role encompassing the full marketing mix where you will be given the autonomy to run campaigns with a strong emphasis on direct marketing to target audiences using on and offline channels.
 
JOB DESCRIPTION
Project Execution (50%)
  • Execute Marketing campaigns of Buzzmetrics.
  • Work with internal and external stakeholders to implement Marketing projects.
Content & Performance Marketing (40%) 
  • Content marketing: Create content on social media channels
  • Website management: Use the CMS to update website content, ensure optimization for SEO, and track performance using Google Analytics.
  • Email marketing: Create and send out our newsletter through GetResponse.
  • Design: Design social media posts, ads, presentation slides, emails, and other publications adhering to brand guidelines.
  • Event Management:  Support line manager to operate smoothly for online/offline/hybrid events
Performance Reporting (10%)
  • Assist line manager to conduct monthly key metrics for reporting
  • Understanding the data of marketing tools being utilized.
REQUIREMENTS
Education:
  • Bachelor degree in Economics, Marketing or related field.
Knowledge:
  • Broad experience across digital and offline marketing channels
  • Experience executing webinars & offline events.
Skill: 
  • Good analytical skills.
  • Ability to create content.
  • Working proficiency in English (optional).
  • Aesthetic sensibility (experience in using Adobe Photoshop or Adobe Illustrator is an advantage).
  • Proficient in marketing tools (email marketing, Google Analytics, Search Console, Datastudio) & MS Office.
Personality:
  • Open-minded, innovative, flexible, strategic thinking
  • High sense of ownership & responsibility
  • Possess high level of reliability, integrity and personal ethics

BENEFITS

  • Competitive salary, 13th month salary
  • 12 days of annual leave & 5 days of sick leave.
  • Performance appraisals every year.
  • Standard health check.
  • Company trip, Year end party, Team building.
  • Occasion-based offerings: Birthday, wedding, maternity, …
  • Parking support.
  • Equipment for work (PC / laptop).
  • Free in-house entertainment facilities: foosball, book tree, coffee and snack.

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