Marketing Executive

Salary: Negotiable

Department: Marketing & Communication

Company: Buzzmetrics

Application deadline: 15/04 — 15/05/2024


Job description

ABOUT BUZZMETRICS

Buzzmetrics is a member of YouNet Group - the leading SocialTech Group powering Sales, Marketing and Operations.

Founded in 2013, Buzzmetrics is the pioneers of using social listening data to bring businesses & consumers closer together. Based on the key idea that social media is a virtual society where people live their second life, we exist to deliver better business outcomes through the understanding value of online voices.

The Marketing Executive is responsible for executing a variety of marketing campaigns to generate brand awareness, build brand imagery, support the sales team and increase leads.
This is a fantastic opportunity for a future Marketing Manager to join the top leader in the Social Media Research industry. Especially, you will be responsible for BSI Awards - a playground and community of marketing experts. You will take opportunities to closely work, collaborate & build personal connections with the top experts in Marketing, who are partners & consultants for Buzzmetrics.

This is a hands-on role encompassing the full marketing mix where you will be given the autonomy to run campaigns with a strong emphasis on direct marketing to target audiences using on and offline channels.

JOB DESCRIPTIONS

1. Project Execution (50%)

  • Execute Marketing campaigns of Buzzmetrics.
  • Work with internal and external stakeholders to implement Marketing projects.

2. Content & Performance Marketing (40%)

  • Content marketing: Create content on social media channels.
  • Website management: Use the CMS to update website content, ensure optimization for SEO, and track performance using Google Analytics.
  • Email marketing: Create and send out our newsletter through GetResponse.
  • Design: Design social media posts, ads, presentation slides, emails, and other publications adhering to brand guidelines.
  • Event Management: Support line manager to operate smoothly for online/offline/hybrid events.

4. Performance Reporting (10%)

  • Assist line manager to conduct monthly key metrics for reporting.
  • Understanding the data of marketing tools being utilized.

JOB REQUIREMENTS

1. Education:

  • You‘ll be a broad marketer from the B2B Tech & Research industry.

2. Knowledge:

  • Broad experience across digital and offline marketing channels
  • Experience executing webinars & offline events.

3. Skill:

  • Good analytical skills.
  • Ability to create content.
  • Working proficiency in English (optional).
  • Aesthetic sensibility (experience in using Adobe Photoshop or Adobe Illustrator is an advantage).
  • Proficient in marketing tools (email marketing, Google Analytics, Search Console, Datastudio) & MS Office.

4. Experience:

  • At least 1 year of experience in an equivalent position.

5. Personality:

  • Open-minded, innovative, flexible, strategic thinking
  • High sense of ownership & responsibility
  • Possess high level of reliability, integrity and personal ethics

BENEFITS

  • Competitive salary, 13th month salary
  • Premium healthcare insurance.
  • 12 days of annual leave & 5 days of sick leave, 2 days WFH/ month.
  • Performance appraisals and promotion every year.
  • Standard health check.
  • Company trip, Year end party, Team building.
  • Occasion-based offerings: Birthday, wedding, maternity, …
  • Parking support.
  • Equipment for work (PC / laptop).
  • Free in-house entertainment facilities: foosball, book tree, coffee and snack.

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